Dark and Lovely Hair Dye

Dark & Lovely’s Fade Resist line offers permanent hair colors designed to provide vibrant, fade-resistant shades while nourishing the hair. The formula is enriched with Dark & Lovely’s exclusive Moisture Seal technology, which provides double the conditioning power to help protect both relaxed and natural hair during the coloring process. The result is silky, shiny hair with luxurious, rich color that lasts up to 8 weeks.